/Get Inspired/Shop Here

Shop Here: Augustus Jones

By Eric Mutrie

Editor’s note: This feature story was published in spring 2016. For up-to-date info, refer to our Augustus Jones store listing.

Much like the 19th-century Toronto land surveyor it’s named for, Augustus Jones the retailer thrives in uncharted territory. Stocking a choice selection of European brands, the boutique showroom deals in high-end office, living and dining room furniture that can’t be found anywhere else in the city.

DL-Sp16-AugJones-5
Wagner’s floral-upholstered W-Lounge Chair 3 ($3080) sits next to art by Simon Schneiderman.

Originally a graphic designer, store founder Cliff Smith discovered an opportunity to indulge his lifelong passion for fine, contemporary furnishings while sourcing pieces for his weekend getaway, a canning factory he was renovating in Grafton, Ontario. He became so passionate, in fact, that he acquired the Canadian distribution rights for Belgium’s Vincent Sheppard and carved a showroom for the manufacturer’s paper-wrapped steel seating from his dramatic countryside retreat.

DL-Sp16-AugJones-2
LaPalma’s Cut chairs ($1340).

Now partnered with Jacques Trédille, a furniture industry vet who’s established showrooms in both Toronto and Paris, Smith relocated Augustus Jones to a loft-like storefront off Queen Street East and increased his roster of refined brands to 15. Throughout the space, raw industrial elements such as a pair of giant red-and-white pipes next to the entryway contrast beautifully with the elegant silhouettes and refined fabrics of the imports on display.

SHOP HERE FOR: Distinctive, regionally inspired designs by established and emerging manufacturers from across the pond. Turkish brand Enne’s brass-legged Icy-A coffee table is topped with a trio of wooden hexagons evocative of Islamic tiles ($2590), while ergonomic sofa beds by Croatia’s Prostoria come in aqua hues as bright as the Adriatic Sea (from $2220).

DL-Sp16-AugJones-3
A lineup of Ton’s plywood seating (from $360).

BEST BUYS: Seating. A raised stage area highlights options in a variety of luxe materials. Porsche lovers will feel right at home in desk chairs by Wagner, a Euro Herman Miller–of-sorts that uses leather upholstery from the same factory favoured by the sports car company ($3200). Our favourite throne is Czech brand Ton’s Split ($640). Designed by Arik Levy, the chair’s bentwood legs are spliced at the top to become both backrest and seat support.

33 Davies Ave  416 360 1788  Mon-Fri 10-6, Sat 12-5

Originally published in our Spring 2016 issue.


Categories: Shop Here
Latest Tweets Follow Us
  • Designlines Magazine6 hours ago
    Debuting at the top of 2017, Anony quickly earned international buzz for their modern lights 💡https://t.co/lKSJ7ZO9lO
  • Designlines Magazine1 day ago
    George Brown College's waterfront campus is rapidly expanding, and will soon include this mass-timber tower. https://t.co/XXkN264NdG
  • Designlines Magazine2 days ago
    Our favourite kids’ furniture of the season! https://t.co/K923162vZM
  • Designlines Magazine3 days ago
    Inside an indie rockstar's Bloorcourt home. https://t.co/Yi1LrzlJ8U
  • Designlines Magazine4 days ago
    We can't look away from Jordan Söderberg Mills' magical mirrors. https://t.co/fkqlpkEgUE